Terrible UX
Like everyone else says - its sure looks pretty, but can you find the stuff you want to watch ? No
Clearly wasnt customer tested as the CX is bad, lots of pauses on the appletv app as the payload catches up.
Let customers decide what they want to see, not the app. Netflix went exactly the same direction and had to revert.
Nonicknameherenz about
Hulu: Stream TV shows & movies, v4.10.1